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Adam Sherk
Works at Define Media Group
Lives in Philadelphia, PA
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Adam Sherk

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I forgot to share this myself. :)

I put together a round-up of some of the common issues that quality, reputable publishers face when they are unexpectedly hit by Google Panda.
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Adam Sherk

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There are good SEO job opportunities out there
 
A Number of Great Job Opportunities in SEO & Web Marketing

The SEO job market is crazy hot right now. Some listings to consider if you're seeking something new:

Balsam Hill (A premium artificial Christmas tree manufacturer.)
Redwood City, CA
Director of SEO+ - http://balsambrands.theresumator.com/apply/7EKE2w/Director-Of-SEO-
Web & Marketing Analytics Strategist - http://balsambrands.theresumator.com/apply/aYXy5t
Web & Marketing Analytics Manager - http://balsambrands.theresumator.com/apply/5p6ICL

Deloitte (world's largest consulting firm)
Remote work, but West Coast preferred - see details in the ad
Search Engine Optimization Manager / Lead Search Engine Optimization Consultant - https://jobs2.deloitte.com/us/en/job/DELOA004X11737/Search-Engine-Optimization-Manager---Lead-Search-Engine-Optimization-Consultant

Anthropologie (Women's fashion retailer)
Philadelphia, PA
Global SEO Specialist - https://career4.successfactors.com/career?career_ns=job_listing&company=URBN&navBarLevel=JOB_SEARCH&rcm_site_locale=en_US&site=VjItbUVvaVFkMnZMYXh2TmxuekE5Wmx3dz09&career_job_req_id=31602&selected_lang=en_US&jobAlertController_jobAlertId=&jobAlertController_jobAlertName=&_s.crb=bQCJe2%2bmiOg2Bg8SbJ1ZI5jisDU%3d

Disney (Disney)
Glendale, CA
Manager, Search Engine Optimization - https://xjobs.brassring.com/TGnewUI/Search/home/HomeWithPreLoad?PageType=JobDetails&noback=0&partnerid=25348&siteid=5039&jobid=315596

BoomtownROI (Real estate marketing software)
SEM Analyst (Atlanta, GA) - http://hire.jobvite.com/CompanyJobs/Careers.aspx?k=Job&c=q81aVfwY&j=oqBG1fws
SEM Analyst (Charleston, SC) - http://hire.jobvite.com/CompanyJobs/Careers.aspx?k=Job&c=q81aVfwY&j=ot7m0fwG
Social Marketing Analyst (Charleston, SC) - http://hire.jobvite.com/CompanyJobs/Careers.aspx?k=Job&c=q81aVfwY&j=ojCD1fwj
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Adam Sherk

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Interesting analysis from +NewsWhip. Facebook Instant Articles for +The New York Times get 3.5x more shares, 2.5x more likes and 5.5x more comments vs. regular links.
We look at the engagement numbers on Instant Articles for the New York Times, and find that average interaction rates are higher than on normal links.
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Adam Sherk

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Really nice data and background info on Google Rich Answers. Nice job +Eric Enge and +Mark Traphagen 
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Eric Enge's profile photoTadeusz Szewczyk (Tad Chef)'s profile photo
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With Google "rich answers" at 100% you can say goodbye to organic traffic optimization. Most answers don't require a click through to the source.
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I've been taking a break from blogging this year but I decided it was time for a new post. So I've compiled a list of some current digital marketing trends and opportunities for publishers. Some are newer, others are long standing, but I wanted to group them together and focus on the benefits for news and content sites.
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Thanks Adam!
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Good stuff from +Pete Meyers 
The Google Glossary is an ongoing attempt to catalog the rich Google feature set and the world beyond 10 blue links.
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Good stuff from +Mackenzie Fogelson and +Nathalie Nahai     
 
The Importance of Building a Human and Authentic Brand
Our world has changed and so have consumers. People expect a great deal from companies and brands which is why it has never been more important that businesses build authentically.

Just recently, I had the honor of speaking with +Nathalie Nahai about the importance of building a human and authentic brand. In this 30 min podcast, you'll learn that:

In the podcast you’ll learn that:

- consumers prefer authenticity over utility,
- authenticity is about building trust,
- marketing is about conversation (not broadcasting messages),
- and building relationships with customers is imperative.

Enjoy!
Mack Fogelson & Nathalie Nahai discuss what makes an authentic brand and why authenticity is important for long-lasting relationships with customers.
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Thank you Adam. Really appreciate the share.
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Good overview of Google AMP from +Bryson Meunier 
How does Google’s Accelerated Mobile Pages Project impact marketers? Columnist Bryson Meunier delves into what CMOs need to know about the new initiative.
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New Facebook data from +NewsWhip including native engagement stats
We look at the top performing sites on Facebook, adding in the native engagement for their main Facebook pages for the first time.
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Cool guide from +Builtvisible , well put together too.
For businesses with an involvement in the digital world, China simply can’t be ignored. Learn how to market your brand online in China with Builtvisible.com
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Great presentation from +Matthew Brown on Google News
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Useful tips from +Gianluca Fiorelli 
What are the different types of content, and which metrics should we use to figure out whether they were successful in reaching their audiences? In this practical guide, Gianluca offers his approach and a wealth of additional resources.
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Work
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VP SEO and Social Media
Employment
  • Define Media Group
    VP SEO and Social Media, present
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Male
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SEO / PR consultant, helping publishers with enterprise SEO, audience development and social media
Introduction
Adam Sherk is VP SEO and Social Media for Define Media Group, formerly part of The New York Times Company. Adam helps news and content sites with inbound marketing and audience development, including enterprise SEO, public relations and social media marketing. Adam blogs about SEO, PR and social media at AdamSherk.com.
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Currently
Philadelphia, PA
Previously
New York, NY - Istanbul, Turkey - Portland, OR - Bend, OR - Chicago, IL - Cleveland, OH - San Francisco, CA