Profile cover photo
Profile photo
Adam Sherk
4,261 followers -
SEO / PR consultant, helping publishers with enterprise SEO, audience development and social media
SEO / PR consultant, helping publishers with enterprise SEO, audience development and social media

4,261 followers
About
Adam's posts

Post is pinned.Post has attachment
I forgot to share this myself. :)

I put together a round-up of some of the common issues that quality, reputable publishers face when they are unexpectedly hit by Google Panda.

Post has shared content
Good stuff from +Mackenzie Fogelson and +Nathalie Nahai     
The Importance of Building a Human and Authentic Brand
Our world has changed and so have consumers. People expect a great deal from companies and brands which is why it has never been more important that businesses build authentically.

Just recently, I had the honor of speaking with +Nathalie Nahai about the importance of building a human and authentic brand. In this 30 min podcast, you'll learn that:

In the podcast you’ll learn that:

- consumers prefer authenticity over utility,
- authenticity is about building trust,
- marketing is about conversation (not broadcasting messages),
- and building relationships with customers is imperative.

Enjoy!

Post has shared content
There are good SEO job opportunities out there
A Number of Great Job Opportunities in SEO & Web Marketing

The SEO job market is crazy hot right now. Some listings to consider if you're seeking something new:

Balsam Hill (A premium artificial Christmas tree manufacturer.)
Redwood City, CA
Director of SEO+ - http://balsambrands.theresumator.com/apply/7EKE2w/Director-Of-SEO-
Web & Marketing Analytics Strategist - http://balsambrands.theresumator.com/apply/aYXy5t
Web & Marketing Analytics Manager - http://balsambrands.theresumator.com/apply/5p6ICL

Deloitte (world's largest consulting firm)
Remote work, but West Coast preferred - see details in the ad
Search Engine Optimization Manager / Lead Search Engine Optimization Consultant - https://jobs2.deloitte.com/us/en/job/DELOA004X11737/Search-Engine-Optimization-Manager---Lead-Search-Engine-Optimization-Consultant

Anthropologie (Women's fashion retailer)
Philadelphia, PA
Global SEO Specialist - https://career4.successfactors.com/career?career_ns=job_listing&company=URBN&navBarLevel=JOB_SEARCH&rcm_site_locale=en_US&site=VjItbUVvaVFkMnZMYXh2TmxuekE5Wmx3dz09&career_job_req_id=31602&selected_lang=en_US&jobAlertController_jobAlertId=&jobAlertController_jobAlertName=&_s.crb=bQCJe2%2bmiOg2Bg8SbJ1ZI5jisDU%3d

Disney (Disney)
Glendale, CA
Manager, Search Engine Optimization - https://xjobs.brassring.com/TGnewUI/Search/home/HomeWithPreLoad?PageType=JobDetails&noback=0&partnerid=25348&siteid=5039&jobid=315596

BoomtownROI (Real estate marketing software)
SEM Analyst (Atlanta, GA) - http://hire.jobvite.com/CompanyJobs/Careers.aspx?k=Job&c=q81aVfwY&j=oqBG1fws
SEM Analyst (Charleston, SC) - http://hire.jobvite.com/CompanyJobs/Careers.aspx?k=Job&c=q81aVfwY&j=ot7m0fwG
Social Marketing Analyst (Charleston, SC) - http://hire.jobvite.com/CompanyJobs/Careers.aspx?k=Job&c=q81aVfwY&j=ojCD1fwj

Post has attachment
Interesting analysis from +NewsWhip. Facebook Instant Articles for +The New York Times get 3.5x more shares, 2.5x more likes and 5.5x more comments vs. regular links.

Post has attachment
Good overview of Google AMP from +Bryson Meunier 

Post has attachment
Really nice data and background info on Google Rich Answers. Nice job +Eric Enge and +Mark Traphagen 

Post has attachment
New Facebook data from +NewsWhip including native engagement stats

Post has attachment
I've been taking a break from blogging this year but I decided it was time for a new post. So I've compiled a list of some current digital marketing trends and opportunities for publishers. Some are newer, others are long standing, but I wanted to group them together and focus on the benefits for news and content sites.

Post has attachment
Cool guide from +Builtvisible , well put together too.

Post has attachment
Good stuff from +Pete Meyers 
Wait while more posts are being loaded