Tremendous, rich and robust article on Quartz that gives a window into Apple's roadmap, a year before Steve Jobs' untimely passing.http://qz.com/196005/the-steve-jobs-email-that-outlined-apples-strategy-a-year-before-his-death/
This passage really stuck out to me "ship iPad 2 with amazing hardware and software before our competitors even catch up with our current model" - I often say Speed Wins. If you set the pace, you control the race. That's a famous riff on a Steve Prefontaine quote. It's very true in just about everything we do, across all business verticals and business maturity states.