This is the first time I have commented because I feel strongly with
Masatake Wasa. I think the ads shout "I am a Ad", simular to Adbrite, etc. I operate a professional site serving many .gov, .edu and other agencies and this new ad style makes my content look terrible. Sure, the color is adjustable, if you change the color of the entire ad. You cannot change, or blend out just the arrow. What made Adsense so great is, Adwords, and the extraordinary "Google Style Ads". The only way around it is to purchase a ad serving program and create the old style by selling direct ads, which I have already started. I sure wish this would change. The new 300x600 was great and should have stopped there.