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NEW: 15% Discount on Group Bookings Now Available
#DigitalGovernance Masterclass with Lisa Welchman & Kristina Podnar
Boston (April 16th) | London (April 28)
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Google has started rolling out the first update in over a year to its Penguin search algorithm.
Google has started rolling out the first update in over a year to its Penguin search algorithm. If you’ve been following closely the evolution of Google’s various algorithms (which include Hummingbird and Panda) you’ll know that Penguin is primarily focused on low-quality links that are deemed to be ‘spammy’. It rewards sites that have relevant, natural and authoritative links, and penalises sites that have links purely to increase rankings. Goog...
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ActiveStandards

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ActiveStandards Product Update
Traditionally, we’ve stored historical data in ActiveStandards for a year. This was more than sufficient to give clients a really good idea of progress over time, identify trends and highlight areas that needed improvement. But now, with the growth of big data driving new and efficient ways to store and access this kind of high volume information, extending the time limit has become feasible. In addition, our clients have been asking for more Act...
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Learn how to get your house in order during a #CMSMigration, with +Lisa Welchman  and Website Transformation Consultant +David Hobbs Consulting
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I really enjoyed the conversation, and I hope folks get something out of this YouTube video.
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ActiveStandards

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You may have heard that Google has recently changed the way it’s displaying page titles. Titles are now being shown in a larger font with a 256-pixel limit. Research by SEO expert Dr Pete Myers shows that a 55-character limit will enable titles to display fully in 95.8% of cases with the new display style. However, this character limit is considerably shorter than previously prevailing SEO recommendations. The recommended length in our ActiveStan...
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In the Boston or London area? Sign up for our 1 day #DigitalGovernance Masterclass hosted by Lisa Welchman and Kristina Podnar.

https://www.activestandards.com/research-resources/digital-governance-masterclass
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ActiveStandards

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Knowing, and avoiding, the errors that undermine online marketing is a responsibility leaders shouldn't delegate.
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ActiveStandards

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At ActiveStandards we are great believers in user-centred design. We want to ensure that the requirements of our users are central to our design and roadmap-development processes. We are planning a big redesign for the ActiveStandards platform this year, so we thought this would be an excellent time to conduct a user testing study on the existing platform. Our goals were: To get insights to inform the new user interface design. To establish a be...
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#Webinar: Getting Your House In Order During A #CMS Migration

Sign up now for the next in our "Mastering #DigitalGovernance " series with +Lisa Welchman and Website Transformation Consultant, David Hobbs.
Sign up now for the next in my “Mastering Digital Governance Series”: Getting Your House In Order During A CMS Migration, with author and Website Transformation Consultant, David Hobbs. Webinar Information DATE: Tuesday, May 13, 2014 TIME: 11:00 – 12:00 EDT 16:00 – 17:00 BST A content management system migration offers the perfect opportunity to set yourself up for long term content success. Lisa Welchman will be joined by Website Transformatio...
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ActiveStandards

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Policies, standards and guidelines are all things consultants like to talk about all the time. But, sometimes it's hard to tell the difference between them. In this video, information management expert, Kristina Podnar, and digital governance strategist, +Lisa Welchman, examine the differences between policies and standards, guidelines and procedures, and discuss when to use them based on desired outcomes.
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In their circles
34 people
Have them in circles
17 people
Marcos Nähr's profile photo
Dávid Pinczés's profile photo
CMS-Connected's profile photo
Frank Gilbane's profile photo
sbazella's profile photo
Rui Miguel's profile photo
Elisabeth Kjær Tejlmand's profile photo
Nicola Thompson (Nye)'s profile photo
John Fox's profile photo
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+44 (0) 207 019 4700, +1 410 377 3012
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Getting it right online
Introduction

ActiveStandards is the leader in digital governance. We provide global enterprises with end-to-end digital governance solutions, comprising a powerful blend of technology and consulting services.

Our solutions help companies realize value from their online presence and mitigate risk, by optimizing the management of complex digital operations and improving the quality and effectiveness of their digital content.

ActiveStandards has an international client base across all industry sectors, and supports the digital governance programs of some of the largest brands in the world. Clients include Unilever, Shell, CSC, HP, Thomson Reuters, Canon and many more.

The seamless integration of our technology platform and consultancy services provides a complete solution for digital governance, helping companies get it right online.