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Aaron Blumer
Works at Click Rain
Attended University of Sioux Falls
Lives in Sioux Falls, SD, United States
49 followers|41,981 views
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Aaron Blumer

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Generation Z is here! Read my post about what drives this group of youngsters and how to reach them. #generationz  

+Click Rain 
Learn where this Generation Z hangs out and what makes them tick.
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Aaron Blumer

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"Stop trying to squeeze an ROI out of an activity whose primary function is to ensure the integrity of your brand’s online existence."
Anyone who invests dollars into a marketing channel is expecting to see a return on investment (ROI) from that marketing channel. Those who invest in SEO are probably expecting the same. But I challenge this thought and dare to say SEO should not be required to meet an ROI target. Why, you ask? It’s because […]
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"The journey to social media literacy is not obtained through personal use. Personal use has created an abundant overconfidence in the workplace. We assume we know more than we do because we are active users ourselves."
Social media as a practice is nearly a decade old. But for many of us, this job skill is a fairly new requirement. So how do you learn more about social media for your current or future job? Where do you go to learn more? What do you need to know? It’s challenging. Most experts […]
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Aaron Blumer

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Social media privacy & security settings are very important. Just think of all the information you give out on social media: gender, age, where you work, relationship status, home address, phone number, email address, & pictures of your family & friends. The list goes on & on & on. You need to control the people that can access that type of information, & your privacy settings can achieve this.
You need to control the people that can access the information on your social profiles, and your privacy settings can achieve this.
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"CTR measures the impressions that result from clicks on your ad, but CTR also has a direct and substantial impact on your Quality Scores and the amount you pay for each click."
Search Engine Marketing - Marketers make these four common mistakes that drag down their AdWords clickthrough rate. But you can write ads that get two, even three times the average CTR. Here's how.
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Businesses can’t ignore the customer service power of social media. Those that use it —and use it well —will see large business returns.

Great post by +Julie Hoyer 
Social media has changed the landscape of customer service - customers are in control and they expect a response.
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Aaron Blumer

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Hey! I wrote a post for the +Click Rain blog. "Shopping Carts Are Going Mobile". Check it out! 
Aaron Blumer explains the appeal for Twitter & Facebook to integrate shopping into their apps.
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Wouldn’t it be great if you didn’t have to remember to mute your phone when you are in a meeting? What if your lights would turn on as you drive up to your house? I like to work smarter, not harder. IFTTT helps me with that mission. 
I like to work smarter, not harder. IFTTT helps me with that mission.
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"[Facebook] engagement is significantly down even though brands are almost certainly spending more money to promote their posts to combat plummeting organic reach."

#facebook  
According to a new report from Simply Measured, the total engagement for the top 10 most-followed brands on Facebook has declined 40 percent year-over-year—even as brands have increased the amount of content they're posting by 20.1 percent.
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Too many business owners write professional bios that are the literary equivalent of sleeping pills.

Don't fall into the same trap of writing only about your professional history. Include a few fun facts about your personal life
Don't let your professional bio fall flat. Here's some advice on how to inject a bit of personality.
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Awesome Q&A with +Click Rain Content Strategist +Sarah Rhea Werner  Nice job Sarah!

#staynerdy
Click Rain’s Sarah Werner enjoys helping business customers create strong websites.
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+The Internet Association  recently stopped by Sioux Falls, SD to meet local business owners who rely on the Internet for their businesses to operate and thrive.
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People
Have him in circles
49 people
gioia pistola's profile photo
Brian Rupert's profile photo
Justin Henriksen's profile photo
Sarah Rhea Werner's profile photo
Kristina Johnson's profile photo
KaCey Dixon's profile photo
Alice T's profile photo
Kent Lanosa's profile photo
David Shelton's profile photo
Work
Occupation
Account Manager
Skills
I've got skillz.
Employment
  • Click Rain
    Account Manager, 2013 - present
  • Midwest Communications
    Director of Digital Sales & Development, 2013 - 2013
  • Gannett Company
    Social Commerce Local Area Manager, 2011 - 2013
  • Pillar Hotels & Resorts
    Assistant General Manager, 2010 - 2011
  • Super 8 Worldwide
    Assistant Manager, 2010 - 2010
  • JamesDugan, Inc
    Business Development, 2009 - 2009
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Sioux Falls, SD, United States
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Story
Tagline
Aaron Blumer: Husband, dad, volleyballer, Click Rain Account Manager
Introduction
Aaron Blumer has lived in Sioux Falls since 2003. Attended University of Sioux Falls. Digital marketing nerd. Work at Click Rain in Uptown Downtown Sioux Falls. Married to my beautiful wife Jennifer and have a daughter that tests my patience daily. 
Education
  • University of Sioux Falls
    Business Administration, 2003 - 2007
Basic Information
Gender
Male
Relationship
Married
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