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AJ Kohn
Works at Blind Five Year Old
Attended George Washington University
Lives in Walnut Creek, CA
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AJ Kohn

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The Other Shoe Dropping In Some Far Flung Future

The type of cancer I have is genetic in nature and currently non-curable. It's very treatable but the specter of it coming back looms. So I'm thinking far more about how to live my life the way I want to once it's gone. I need to convince myself that if it does return (which it won't!) that I won't somehow take the blame.

An update on my fight with cancer. You'd think it would be all sunshine and roses with the good news I received but that's not quite the case. 

There's an update to this CaringBridge website. Read more and leave your message of love, hope and compassion.
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AJ Kohn
Yes +Rick Bucich, I'm a lot further along in accepting that no matter what I do there's a chance that it might recur. How pissed would I be if I lived like a monk and it came back? There just really is no guarantee. So while I'm clearly not going to do anything stupid like drink a fifth a vodka every morning or take up smoking, I'm inclined to just live the lifestyle I was living up until this was discovered. A bit easier said than done but I'm slowly convincing myself.

+Anne V Williams, thank you for that story. I am generally a very optimistic person so I aspire to reach that equilibrium where I can simply live and not be dwelling on the potential negatives. I usually don't but the gravity of this makes it slightly more difficult. 
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Don't get in trouble on #caturday . 
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Booker the cat>Booked the cat 745711 11 14 09 mil wi.
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LinkedIn Lead Accelerator

Today we also extend our reach beyond the LinkedIn platform with LinkedIn Network Display, which gives brands the opportunity to engage professional audiences with display advertising both on LinkedIn and off-platform across thousands of publisher sites on the web.

Our newly expanded portfolio ties new and existing products together to deliver an integrated set of full-funnel marketing solutions._

LinkedIn gets into the display network game and puts together a full B2B marketing funnel offering. 

#linkedin   #advertising  
Talk to any B2B marketer and you’ll know – the purchase process can be very long and complex. As a marketer and business leader with years of experience in this space, I know that effectively reaching, nurturing and converting
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Rothko Sauce
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State of Mobile Advertising

In Q3, we observed that Android was beginning to close the gap in revenue, rising to nearly 42% of revenue compared to iOS’s 51.2%. In Q4, though, that trend did not continue, and we can see Android’s revenue share (41.2%) and iOS’s share (51.7%) comparable to the previous quarter, showing stabilization, with iOS maintaining a clear lead.

The problem for Apple, in my view, is that the traffic share Android has is a looming threat. They've been lucky that monetization hasn't been as robust there, but at some point that's going to change. 

#mobile   #advertising  
Insights | State of Mobile Advertising | FAQ. Insights from Opera Mediaworks. Highlights. Year closes out with Apple No. 1 for revenue, Android leading in traffic. Over the course of 2014, there were significant changes in terms of revenue and traffic generated across the two leading device ...
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AJ Kohn

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True story.
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Remember ...
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Bob Ross was awesome. He had one of the calmest voices ever, and was a man filled with love for what he did. Brings back all those PBS memories from when I was a kid with no cable.
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Remember ...
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Remember ...
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With all due respect... Feeling the fear by itself should not be the prime motivator for action.

I can think of any number of times in the past decade when I've "felt the fear" but have ultimately "backed out of the action", because it would have just been patently stupid.

I guess it's like YOLO. YOLO is not an excuse to be a complete prick and go kill yourself. YOLO is a call to do something worthwhile and leave something worth being remembered for.

Or maybe that's just me..
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Traditional Media No Longer Most Trusted Source

The study surveyed 6,000 “informed publics” aged 25-64 across 27 markets, finding that online search engines are now the most trusted source of general news. Search also widened its lead over newspapers and TV as the first source for general information and the source used by most to confirm and validate news.

And lets face it, when we say search engines we really mean Google. 

#search   #trust  
Traditional media is no longer the most trusted source of news and information around the world, according to the latest annual Edelman Trust Barometer. The study surveyed 6,000 "informed publics" aged 25-64 across 27 markets, finding that online search engines are now the most trusted source of...
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Hey +AJ Kohn great share :) 
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Replacing Middle Management with APIs

I worry that the army of Lyft and Uber drivers is opting into an easy, and sometimes-intended-to-be-temporary, dead-end career path. This may be ok at the moment for some drivers who enjoy driving and the flexibility of the job. But driving as an occupation will disappear practically overnight when self-driving cars hit the road.

Interesting and important observations here by +Peter Reinhardt. Many of these new non-traditional job markets (Uber, TaskRabbit, HomeJoy, 99Designs) do provide flexibility but for how long? And for those using these markets, how well can they rebound when the markets shrink or disappear?

#technology   #work   
Co-founder and CEO at Segment, ex-MIT. Lots to learn.
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I've been thinking recently about this, and wondering if users of services such as Uber realise that they are directly financing the demise of their own jobs?
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Marketing, SEO, Product Strategist, Purple Jellyfish Farmer
  • Blind Five Year Old
    Owner, 2007 - present
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Walnut Creek, CA
La Jolla, CA - Cardiff by the Sea, CA - Washington, DC - Arlington, VA - Elkins Park, PA - State College, PA
SEO, Marketing, Product Strategist
SEO (and proud of it). 

Owner, Blind Five Year Old, Marketing Land Columnist, SEOmoz Search Ranking Panelist.

20 years of marketing experience, with a successful track record of managing marketing programs - both online and offline. 

Product strategist with a passion for iterative product development, fusing design and user experience with quantitative analysis.

Bragging rights
Mount Diablo Challenge in 1:26
  • George Washington University
    Marketing, 1989 - 1993
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AJ Kohn's +1's are the things they like, agree with, or want to recommend.
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I've used Greg for my initial mortgage and just completed a refi with him as well. Greg did a fantastic job securing a low rate on our initial mortgage. In addition, he caught a mistake in the original loan documents that would have cost us a chunk of money. Then a few years later he saves us another chunk of money by securing an even better rate for a refi. Obviously he's detail oriented, but Greg's also great to work with and took time to walk through the process and ensure we really understood what we were getting into. You want someone like Greg on your side when you're making the biggest purchase in your life.
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